1.Discuss the steps in the personal selling process when selling a service of yo

Question

1.Discuss the steps in the personal selling process when selling a service of your choice to a business client.

2. Choose a consumer purchase you recently made, and explain the steps involved in setting the right price for that product.Then discuss how the pricing might change if selling the same product in a lesser-developed country. What might be the ethical considerations?

3. What was the last instance of social media influencing your buying behavior if any? Explain.

4. You want to promote a product in a lesser-developed country. How might ethics and legal considerations impact the manner in which you promote the product?

Please Answer these Questions ASAP.

Thanks

Explanation / Answer

1.
There are following steps in personal selling process.
A.   Prospecting & Qualifying
It involves identification of prospect and it can be done by different sources such as reference from the existing client and or lead generation process, directories, suppliers giving details of the particular business prospect. The qualifying involves interaction with the prospect to identify the interest, the need and the suitability of the services for the business client.
B.   Pre-approaching
In this step, the information about the business client is collected using the website and other internet based sources. Besides, the call objectives are identified before any formal or informal approach to deliver the services is made. It improves the scope of success of the sales.
C.   Making approach
An approach to the business client is made and the details of his needs and my services to cater the needs as well as the benefits of my services are conveyed. The tailor made services often creates the opportunity for the presentation.
D.   Presentation of the services on offer
A precise presentation is offered to the client and benefits of my services over and above the existing service provider (if any) is also discussed.
E.   Follow-up of the lead
The client is followed up as per the outcome of the discussions and any queries or negotiation is resolved.
F.   Closing the sale
At this stage the sale is closed and the services are delivered to the client with complete assurance of solving the problems.
G.   After sales service and overcoming the objection
After the sale is completed, the issued faced by the client is resolved to his satisfaction and other required information is shared for the smooth delivery of the services.

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