Describe the problem at IFG as succinctly as you can. Use this description to id

Question

Describe the problem at IFG as succinctly as you can. Use this description to identify the main stakeholders.(can you write this topic in different paragraph Because i would like to compare which topic to chosse) IFG can’t afford the resources to identify, define, cleanse, and validate all of its data. On the other hand, building yet another data mart to address a specific problem worsens the data situation. Propose a solution that will enable IFG to leverage a key business problem/opportunity using their BI tools that does not aggravate their existing data predicament. (write it in your own word and dont copy paste word limit:350-400)

Explanation / Answer

IFG: International Food Group.

First, Elaborating problems at IFG (i.e, International Food Group)

Huddle of diverse systems are in use in an industry. This diverse system refers to the working conditions, employee growth, market capital, product brand, investment etc.

Excessive data scouring in progress, which means data is being collected from the consumers in many forms such as through feedback, social media, cold calls etc. They even make the consumers to install their app and send the user data to the company such that they can analyze the behavior of the customers. They usually track the location of a user, their browsing habits to know in which product is the customer more interested in and target the customer through the relevant products.

Confined data marts preserved by each panel. Through a recent survey a fact has come into conclusion that the business group maintaining the data is limited since there is no centralized mechanism to store the data until the introduction of cloud data storage.

Intellectual, managerial and executive changes impact the business interest. People with different thinking/knowledge have different work culture and try to test their expertise in an organization. Sticking to an organization for more years is rarely seen in the market. Their sudden exodus can have implications on the current existing business model as filling the gap requires time and talent.

Secondly, Recognizing the principle stakeholders.

(Who is a Stakeholder?

A stakeholder is a group or an individual entity that has significance in a corporation furthermore can influence or be pretentious by the trade. The chief stakeholders in an emblematic conglomerate are its financier, workforce, consumers and seller.)

The stakeholders involved are:

Information Technology Marketing Manager (Tonya James), Information Technology Innovation Manager (Josh Novak), Business Intelligence (Mark Szabo), Chief Technology Officer (Rick Visser), Information Analysts, Mobile Developers, Visualization Specialists, Business People, Consumers, Investors.

Finally, suggestion for enabling IFG to leverage a key business opportunity using BI (Business Intelligence)

From the given data, it can be interpreted that Technology implementation and adaption plays a major role in any business sector. Initially, the IFG relied on brick and mortar services to sell its products. With the introduction of internet services, it made it presence felt among the customer via interactive websites, social media etc. But, since then the GPL (Grocers Products Limited) were a way ahead of IFG since because they have made use of the Business Intelligence tools to track their customers and provide their service in a more customized way. But, one has been to be careful while entering into a digital trend as concerns regarding the data privacy , security pertaining to the consumers data etc must be addressed.

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