Watch the following video: http://www.youtube.com/watch?v=WjLTgqtCOjo&feature=Pl

Question

Watch the following video: http://www.youtube.com/watch?v=WjLTgqtCOjo&feature=PlayList&p=263B8E03AEEBF51C&index=10

Scenario:

You manage a clothing store which is part of a national chain. You want to give a short presentation to your employees to encourage them to be ready to adjust to some new changes coming from the corporate office. Come up with an analogy that you could use at the beginning of your presentation. Refer back to the approach shown in the video to get your creative ideas flowing.

Describe the analogy that you came up with. Also, describe what visual aids you could use to go along with your analogy.

Explanation / Answer

The primary aim of any business is to earn money through satisfying customer needs and wants. But customer needs and wants were not constant, they are dynamic. It is very important to make changes in our business style according to customer requirements.

I can say change is nothing but making amendments to the existing practices. To accustom with change we need to emend our self’s with change taking place. Yah definitely I agree that you will feel very new to everything as you felt on your first day of working. But you can and you will. Because life is nothing but learning, every day of life is a new learning experience.

Let me ask you one question can anyone buy a new mobile with black and while display?. Definitely no because today no company is producing those kind of phones, they started producing different smart phones as per customer requirements. If they didn’t change their business model along with changes taking place in the external business environment it is very difficult to sustain in market.

Change is always positive. It will cope up our knowledge, skills, it will enhance our business and it will provide an opportunity to sustain in the market until and unless we stop changing with changes taking place in the external business environment. Finally let us make a positive change.

I use projecting pictures of different changes that mobile companies have made according to changes taking place in customer needs and wants. I would also use black board to explain what is change? And why change? And factors which enforcing us to make changes.

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