Each week we share something new, interesting, creative, and innovative from the

Question

Each week we share something new, interesting, creative, and innovative from the world of marketing. It might be a new commercial that breaks through the clutter and is compelling, it might be a great viral video for a product or service, maybe a new Snapchat video that is promoting a product or service, maybe a print or Internet ad you feel grabbed your attention, etc. The object is to "be on the prowl" for what's new, innovative and compelling. We will share these examples with each other and discuss why they work! Please share the link, upload the image, etc.

Need some view that is unique in the world of marketing.Please provide me a link or a reference with them some written word(200-250).Thank you.

Explanation / Answer

Innovation is the backbone of marketing and the trend in innovation related to marketing aspect changes the face of marketing. Recent trend is related to the domination of AI pertaining to website messaging. This is related to tools like Intercome and drift. It is enabling the marketers to make use of artificial intelligence powered live chat. These tools are useful for communicating with the customers. They are personalized and help to ease the process of communication and receiving information for simple things related to the product. It makes communication with the customers easy. There are so many brands that are embracing AI live chat and it helps to make the service website visitors better. Another important trend is personalization which is being taken to the next level with content which is tailored for specific accounts. This prolific process helps through platforms like Adobe and optimizely. It helps the marketers to recommend the important piece of content in the way that Netflix foes. Quant marketing going mainstream is another important trend which has resulted because of the rise of quantitative based marketing.

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