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ID: 416365 • Letter: F
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Force Completion This test can be saved and resumed later. Question Completion Status QUESTION1 Which of the following is a similarity between early adopters and the early majority? O a. Both have the potential to become opinion leaders. b. Both desire to earn the respect of others. c. Both rely on up norms and values. O d. Both are influenced by advertising and promotions. QUESTION 2 The growth stage of the product life cycle (PLC) represents the full-scale launch of a new product into the marketplace. n True O False QUESTION 3Explanation / Answer
1. Early adopters are the people who adopt innovative technology in the earliest time than any others and show great impact on others. Hence, in this context, the right answer is option D. both these parties will influence with advertisements and promotions, but the action of one is depends on the action of others.
Hence option D is correct.
2. False, in growth stage, the producer starts increasing their production and expanding to new markets one by one. It is not happen or possible within one day or with one action.
They covered entire market slowly, hence the said statement is FALSE.
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