Business Management question help Assessing Audience Needs: For each communicati
ID: 409036 • Letter: B
Question
Business Management question help
Assessing Audience Needs: For each communication task that follows, write brief answers to these three questions:
Who is the audience?
What is the audience’s general attitude toward the subject?
What does the audience need to know?
Communication Tasks:
A final-notice collection letter from an appliance manufacturer to an appliance dealer that is 3 months behind on payments, sent 10 days before initiating legal collection procedures.
An advertisement for digital cameras.
A proposal to top management, suggesting that the four sales regions in the United States be combined into just two regions.
Fliers to be attached to doorknobs in the neighborhood, announcing reduced rates for chimney cleaning or repairs.
A cover letter sent along with your resume to a potential employer.
This assignment is worth 15 points.
Your analysis does not need to be a letter or memo. It should be 1 – 2 pages in length, in paragraph form; answering/analyzing the five issues.
Explanation / Answer
First case
Audiace: All dealers of camera manufactureres,some cutomers who are using same camera
Attitude of all dealers: Not happy
Need to know:When can compny can do payment
Case -2
Audiance: top management of company
Atititude :Very good because inspite of four now have to manage only 2 regions
Need to know: Name of region,Population,how to do mearge different states etc.
Case -3
Audiance: Normal public
Attitude:Attract more people who will take more service.
Need to know: how they can serve better services,for chmney cleaning and repair.Rates,Time etc.
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