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but estion 29 (1 point) on social networking sites is best reserved for when O t

ID: 361283 • Letter: B

Question

but estion 29 (1 point) on social networking sites is best reserved for when O the negative content is truthful and legitimate O the negative content is obscene and contributed by crackpots the negative content represents reasonable criticism of the organization's products or services O the negative content has caused the organization to do something positive as a result Question 30 (1 point) Which of the following statements is of social CRM? Customers that are likely to generate the most business get the most attention and have the most effect on the organization. O The relationships between organizations and customers emerge in a structured process as only the organization O Each customer crafts his or her own relationship with the company. O Though relationships emerge from joint activity, companies have a lot more control than the customer creates and processes content.

Explanation / Answer

Q29) Responding to negative responses on social networking sites is best reserved for when -

D) the negative content has caused the organization to do something positive as a result.

Negative feedback helps the firm to concentrate on its developmental areas and work on the same to make them strengths.

Q30) Answer is C) Each customer crafts his or her own relationship with the company.

As most of the customers have accounts in atleast one of the social media sites, each of the customers interact with the firm directly or indirectly and crafts his or her own relationship with the company.