Marti Baron operates The Cannonball, an online store that sells parts, repair ki

Question

Marti Baron operates The Cannonball, an online store that sells parts, repair kits, books, and accessories to hobbyists who restore antique model trains. Many models train hobbyists and collectors have created Web sites on which they share photos and other information about model trains. Marti is interested in creating an affiliate marketing program that would allow those hobbyists to place links on their sites to The Cannonball and be rewarded with commissions on sales that result from visitors following those links. Examine the services offered by Commisssion Junction, Rakuten LinkShare, or any other affiliate program brokers you can find on the Web. Recommend at least one affiliate program broker that would be a good fit for Marti's business. In about 500 words, explain your recommendation. Be sure to consider the characteristics of Marti's business in your analysis.

Explanation / Answer

there are many online marketing sites which allows us to sell our products and services. the thins is that to focus on target customers and approaching them with different modes and channels. while choosing a web store to post our data we need to be considere the following aspects:

Quality - users will compare the quality of the library's web site to commercial sites. Performance - the web site needs to meet industry standards for performance, the amount of time pages take to load, for example. Durability - users want to be able to count on a site that always has what they need and doesn't change frequently. Reliability - the site should be free from technical problems and work the way users expect it to work. Image - the site should project the image that market research has shown users will be comfortable with and will be attracted to, and the site should promote the correct image of the library. Trends - web sites are dynamic and quickly outdated, technology changes and user expectations also change. Accessibility - the site should be easy enough for beginners, accessible by those with special needs, and possibly available in other languages if needed in your community. Availability - the site needs enough bandwidth to support usage demands.

Related Questions

Navigate

• Browse (All)
• Browse M
• Subjects

Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.