You are in a leadership/management position with your firm, and you have been as

Question

You are in a leadership/management position with your firm, and you have been asked to support a major initiative to cut SG&A Costs across your organization. (SG&A: Selling, general, and administrative expenses are expenses incurred to run a company, such as salespersons' salaries and commissions, advertising and promotion, travel and entertainment, office payroll and expenses, and executives' salaries. These expenses are incurred to promote, sell, and deliver a company's products and services, and to manage the company, and generally not as a part of the production process.)

The CEO and the VP of Operations favor the idea of cutting the number of in-person meetings that your company holds each year. Your company has offices in New York, Los Angeles, and Miami, with five managers in each city. The managers typically fly to a central location every two months to have an in-person meeting and review the business, go over scorecards, etc. Although the CEO is not a fan of virtual collaboration because it is generally second-best to meeting in person, he has mentioned the possibility of replacing a few of the in-person meetings with virtual sessions in order to save costs. Both the CEO and VP are known for being "tough to convince" because they require a substantial amount of data in support of any proposal.

a.

You also decide to put together a "best practices for interaction via virtual platforms" document in support of your proposal. The intent of the document is to preemptively address any concerns that you may face from William, Max, AND lower-ranking employees who may be skeptical about the possibility of having quality interaction via a virtual platform. Please list a few of the tips you would offer on this document. The use of a list or bullet points in this response is acceptable and encouraged.

Explanation / Answer

As has been made clear in the case above, the use of virtual paltform is imperative to reduce the SG&A expenses.

The use of virtual sessions will result in substantial savings in the travel costs of the managers, resulting in cost savings.

a. The following points highlight the fact that high quality interaction is possible via virtual platforms. These are tips for the organization and the employees:

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