Besides charging below average prices to customers, select which group of charac
ID: 433629 • Letter: B
Question
Besides charging below average prices to customers, select which group of characteristics would be most commonly used by a broad cost leadership strategy. Select One A. Heavily increase automation ratings, invest heavily in marketing, & target a specific group of market segments B. Heavily increase automation ratings, minimize marketing expenses early, & maintain a presence in every market segment C. Slightly increase automation ratings, invest heavily in marketing, & maintain a presence in every market segment D. Slightly increase automation ratings, minimize marketing expenses early, & target a specific group of market segments
Explanation / Answer
I THINK THE ANSWER IS B
BECAUSE THEY HAVE INCREASED THE AUTOMATION RATINGS I.E THE AUTOMATION PROCESS HENCE CUTTING BACK ON COST OF HUMAN PRODUCTION AND IN ORDER TO REDUCE IT FURTHER MORE THEY HAVE REDUCED THE MARKETING COST OF THE WHOLE OPERATION SO IT WILL ATTRACTCUSTOMERS AT A LOWER PRICE OF THE PRODUCT IN BULK WITH THIS THEY HAVE MAINTAINED PRECENSE IN EVERY SINGLE MARKET THIER IS
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