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1)) The PlasmaPix company has developed a new, 50” curved panel 3D TV, which it

ID: 433502 • Letter: 1

Question

1)) The PlasmaPix company has developed a new, 50” curved panel 3D TV, which it intends to sell directly to consumers via the internet. At a selling price of $999 PlasmaPix estimates that it will sell 30,000 units. It costs $700 per unit to produce each flat panel TV and deliver it to the customer. If PlasmaPix incurs fixed overhead expenses of $5 million, how much net profit will it earn?

A) $8,970,000

$29,970,000

$3,970,000

$1.794

2)) Which of the following factors should be taken into consideration when setting the price of a new product?

The cost of raw materials, parts, and labor.

The image of the company that makes the product.

The perceived value of the product to potential buyers.

All of the above.

A) $8,970,000

B)

$29,970,000

C)

$3,970,000

D)

$1.794

Explanation / Answer

Selling price = 999

Quantity = 30,000

Cost = 700

Fixed cost = 5000000

Profit = (Selling price-Cost)*Quantity – Fixed cost

Profit = (999-700)*30000 – 5000000

Profit = $3,970,000