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You work for a local company that sells and manages data security for small busi

ID: 414617 • Letter: Y

Question

You work for a local company that sells and manages data security for small businesses in Minnesota and Wisconsin. This company sells security software, hardware encryption, and hosts secure servers for Internet transactions. Your company also stores customer data including TAX-ID numbers and bank accounts. As your company grows and tries to compete with the larger companies like IBM or Microsoft, your boss asks you to discover new ways of generating business. One idea you have is that you could go through the data of your small business customers and find out who they conduct business with such as other companies or even consumers like you or me. Once you identify these potential new customers, you could then market your services to them. You also don't think you need to notify your existing business customers since you are already protecting their data and housing all of their information.

If you personally were 100% sure that you could scan your existing customer accounts, find new business, without ever getting caught, would you do it or not? Why?

Explanation / Answer

No, I would not have scanned the existing customer accounts in order to find new business proposals for the organization because, in today’s connected world and the type of ecosystem developed by the various industries, it is imperative for every individual conduct business on the same platform wherein visibility & transparency plays an important role in order to create businesses leads.

Secondly in order to grab a new businesses it is very significant conduct some market research because only then you will be able to understand the importance of your product and the services required on it as well as the competitors along with their strengths and weaknesses.

In addition to it, the company which I am working with might have signed the non-disclosure agreements with all the dealers which we are serving currently and I might not know about this and even if I approach them for new business and later down the line they will eventually know my identity i.e. what is my profile, for which company I work with etc.

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