Review the Inquirer to determine Baldwin\'s current strategy. How will they seek
ID: 406368 • Letter: R
Question
Review the Inquirer to determine Baldwin's current strategy. How will they seek a competitive advantage? From the following list, select the top five sources of competitive advantage that Baldwin would be most likely to pursue.
Select: 5
Offer attractive credit terms
Reduce labor costs through training and recruitment
Add additional products
Seek the lowest price in their target market while maintaining a competitive contribution margin
Seek high automation levels
Seek high plant utilization, even if it risks occasional small stockouts
Reduce cost of goods through TQM initiatives
Accept lower plant utilization and higher capacities to insure sufficient capacity is available to meet demand
Increase demand through TQM initiatives
Seek excellent product designs, high awareness, and high accessibility
Explanation / Answer
Baldwin would be most likely to pursue:
1) Seek the lowest price in their target market while maintaining a competitive contribution margin.
2) Seek excellent product designs, high awareness, and high accessibility.
3) Seek high automation levels.
4) Offer attractive credit terms.
5) Add additional products.
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