21. Which of the following is not true of a high-contact services? a. b. c. d. T

Question

21. Which of the following is not true of a high-contact services? a. b. c. d. The customer typically performs a large proportion of the service. The service facility should enhance production efficiency Capacity is set to match peak demand. Time standards are inherently loose. 22. A primary advantage of rsduced divsrgencs is: a. quicker response to high market demand. b. greater efficiency. c. maximization of revenue per customer a. the ability to command higher prices. 23. Capital decisions, technological advances, and managing demand are some managerial challenges for a service factory b. c. d. c. service shop. mass service. Professional service. (a) and (b) above.

Explanation / Answer

21. Which of the following is not true of high contact service- b. The service facility should enhance production efficiency

22. The primary advantage of reducing divergence is- b. greater efficiency

23. Capital decisions, technologial advances and managing demand are some managerial challenges of- a. service factory

24. Strategy used by some fast food restaurants to reduce costs- b.Allowing the customer to play an active part in the service process.

25. True statement is- I. The use of micromarketing has the potential to create customer concerns about invasion of privacy. a. Only statement I is true.

26. The presence of a comfortable chair in a waiting room of doctor's office is an example of - a.supporting facility

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