1. Are Amazon, Apple, and Google competitors in Facebook’s competitive environme
ID: 395513 • Letter: 1
Question
1. Are Amazon, Apple, and Google competitors in Facebook’s competitive environment of sellers of complements? Explain.
2. Facebook has two major kinds of customers: the user of its site and the advertisers on its site. What challenges does Facebook face on Google in serving each customer group?
3. How well do you think Facebook has been responding to its fast-changing environment? Identify risks it is taking that could negatively impact its future growth.
4. How can Mark Zuckerberg strengthen Facebook’s culture to help the company fulfill its mission?
Explanation / Answer
Answer: 1
Yes, Amazon, Apple, Google are competitors in Facebook’s competitive environment of seller of compliments. Now days due to increased competition and capturing the global market to the extent possible, all these giants are planning to capture the territories of each other’s segment. The whole purpose is to have larger market share and larger revenue generation for their business.
Earlier Amazon was in online selling business, Apple was in selling of cell phones and computers, Google was in search business and Facebook was in social site and advertisement site for people.
But today the scenario is changing at the global level and Google wants to sell cell phones along with the Apple business. Google wants to capture cell phone business of Apple and wants to compete with Apple. Amazon has entered into server business with their online business. Apple is entering in selling music to consumers. Facebook and Amazon are entering into the business of payment services to the clients at the global level. Thus we can see that how these giant businesses are entering into the territory of each other’s business and wants to capture the global market to the extent possible as per their future strategy.
Thus we can say that Apple, Amazon, Google and Facebook are into the new business segments and are competition with each other and are in the process of selling the compliments to the consumers for capturing larger markets in the global market.
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