Social media campaign that you admire or that you thought failed. Research the r

Question

Social media campaign that you admire or that you thought failed. Research the results if you can find them or postulate on how it succeeded or failed.

Be sure to include:

The company you are featuring (and a couple sentences about the company and what they do)

What Social Media platform they used

Describe the campaign and what marketing goal did it achieve

Any results you can find that it achieved

Your personal opinion on how good/bad it was

You can include a visual to help show what the campaign was about or a video/visual link on the web.

Explanation / Answer

Dumb Ways to Die was a very effective initiative by product safety australia. This is President media influence million of people and melodious rhythm of that specific song has been residing into our minds.
By having a creative approach towards the animation and the provision of that melody song have left a deep effect on the viewers mind. Simple animations as well as streamlined design and a series of incidents that are directly related to the basic life if it is the key advantages for Dumb Ways to Die video. It also provides you question about the most basic thing in the society and it is totally understandable in the general public as it is depicted very clearly and carefully. It has been constructed as a very creative message and a new idea which is based on the simple animation by providing simpler messages to the society in effective means. Colour combinations are very surprised to the people can actually focus on the content that is being viewed in the video.

PSA has successfully managed to change the People's behaviour with spreading this is specific message in to the society. As the message delivered in this video is very clear and provide sufficient information for prevention of the cores in an easy way which can be understood by any age group from children to the senior citizens. Effectivity of this specific program was very huge and had influence so many people across the globe. It was made for the Australian Metro safety but it was used by different countries to raise awareness against different safety factors across the globe.

Some times extension of the creativity get in the way of spreading the specific message and modifies the message been delivered or just disrupted the overall effectivity of the message. Sometimes extra creativity creates a complex situation which is misinterpreted by the audience and the messages directly miss understood by the audience.
If the creative factor inside a specific program is very high it creates problems for the different age groups to understand the actual message of the initiative. By having an inability to understand the message people misintFelret the message and the total value of that specific program sales by a huge margin. Hence we can say that creativity sometimes gets in the way of a message.

P.S.- Please leave a comment if any explanation is needed.

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