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Question 1: What would you say is the most important, single element of the prod

ID: 386990 • Letter: Q

Question

Question 1: What would you say is the most important, single element of the product/service presentation portion of your sales call (ie, section III on your grading form). You can only choose 1 thing. What is the one thing? Please justify your answer and use support as needed (8 points) Question 2. There are numerous types of objection categories you might hear. Pick 6 of the types of objections you would hear. Do the following: (a) List the objection (b) define that objection (c) give a specific example demonstrating what that objection might sounds like and (d) explain how you would handle that objection. Please note, I want the name of the category for (a). (10 points)

Explanation / Answer

One of the most important element of product/service presentation portion of the sales call would be proof regarding the product or service
The proof can include any of the following:
1. Reviews: Reviews in the form of rating can help to gain confidence of the potential customer in order to place the purchasing order for the product or service.
2. Testimonials: Testimonials can be in the form of story of how the previous user of the product benefited by using the product or service and how it has helped in creating significant change in personal life
3. Expert opinion: Recommendation from the expert in the field of product or service sold could be of added advantage. This would also help the potential customer to trust the sales presentation of the product or service.
4. Recommendations from the previous user of the product: Recommendation is one of the powerful tool for any product or service. Recommendation from a close family member or relative or friend can help to convince the potential customer in order to buy the product or service.
5. Providing the list benefits of product: Highlighting the benefits associated with the product or services convince the customer for the value it would add to the customers daily life.

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