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1. Find a American company that you think has ethics, social responsibility, or

ID: 363515 • Letter: 1

Question

1. Find a American company that you think has ethics, social responsibility, or environmentally sustainable polices that directly contribute to its competitive advantage. Be specific about how such policies contribute to the firm's competitive advantage. Include at least one reference. Be sure to perform an independent analysis; do not post an analysis done by someone else (i.e., a published article). Please do not select Starbucks. 1. Find a American company that you think has ethics, social responsibility, or environmentally sustainable polices that directly contribute to its competitive advantage. Be specific about how such policies contribute to the firm's competitive advantage. Include at least one reference. Be sure to perform an independent analysis; do not post an analysis done by someone else (i.e., a published article). Please do not select Starbucks. 1. Find a American company that you think has ethics, social responsibility, or environmentally sustainable polices that directly contribute to its competitive advantage. Be specific about how such policies contribute to the firm's competitive advantage. Include at least one reference. Be sure to perform an independent analysis; do not post an analysis done by someone else (i.e., a published article). Please do not select Starbucks.

Explanation / Answer

Ford Motor Company is a prime example of an organization committed to ethical standards and social responsibility. The company founded in the year 1903 in Detroit is today a giant multinational organization with foot prints in Latin America, Caribbean, Europe, Africa, Middle East and Asia Pacific with over 164,000 employees. The company is among the leading automobile giants of the world and its products are renowned for quality and innovations.

The success that Ford Motors achieved was based on strong emphasis on product quality as its core corporate ethics. It pursued "no compromise" policy on quality issues that inculcated confidence in its products for the consumers. The reputation it gained for quality over a period of time helped it grow to the levels it has reached today. The company also has a code of conduct handbook with regards to do's and don'ts' for its employees to maintain high ethical and moral standards. The code of conduct describes in full details the policy related to acceptance of gifts, conflict of interest, product quality, safety, environment issues, intellectual property, political activities and international business practices amongst others. The employees are encouraged to report any misconduct or give their feedback on the company's legal access website.

Ford Motors strong emphasis on ethical standards for quality of products, code of conduct for doing business and strong commitment for fair and honest play enabled the company to gain trust and confidence amongst its patrons around the world. This has been the key to its success amid strong and cut throat competition in the automobile industry.