summarize please and thank you. leaching Customer Service at the Disney Institut
ID: 361030 • Letter: S
Question
summarize please and thank you.
leaching Customer Service at the Disney Institute sitors to Disney's fabled theme parks are expressdisatisfaction, many companies are urgently seeking ways lighted by immaculate facilities, unfail- to please their customers Sometimes the stakes for the Disney Institute's clients are espe- naly cheerful and friendly service, personal- cially high. Hospitals, for instance, must earn high scores on patient attention, and knowledgeable and helpful satisfaction surveys to qualify for Medicare reimbursements. One f The company's top-notch customer ser- Florida hospital went from the bottom 10 percent in the country on sta patient satisfaction to the top 10 percent after consulting with the ce is widely admired, and some years ago other firms asked Disney to share its cus- tomer-service secrets. So Disney created its institute's experts The core of the institute's customized program focuses on five principles: leadership, training, customer experience and creativity. Some of the customer service lessons Disney's clients own consulting company. catled the Disney can hope to learn are the importance of surprising customers in Institute. The Disney Institute keeps a low profile (not everyone small ways, creating and delivering on a brand promise (Disney's is ake the imaginative leap from mouse ears to skilled advice "Entertainment with heart"), and learning to say yes to customers on best business practices), but nevertheless it has helped clients ranging from a single hair salon in Michigan and a youth counseling tal chains, car dealerships, Häagen-Dazs Airlines, and the NBA. Caught between a slug- where consumers can whenever possible. Perhaps the lesson Disney itself best exemplifies is the need for employees to become the face of the brand, inter acting with customers as much as possible, offering help instead of waiting to be asked, and becoming thoroughly knowledgeable about the product. The corollary lesson? Companies should keep center in Boston to hospi gish economy and multiple social media sitesExplanation / Answer
Answer:- First of all the firms are required to retrieve the vital information about the customers from the customer survey conducted by them and this will facilitate them a better idea of what are the various aspects of customer services which are not up to mark. After this, they can try to implement the model of Disney and change this model in such a way that it suits to their requirements. For example, in medical industry, there is no requirement of catching phrases and demeanor.
Answer:- In my opinion, the employee satisfaction is quite vital for the firms so that they can help and assist the customers well offering them the best service quality. Each employee represents the company to the customers. In order to create a strong brand loyalty, the employee needs to be preset all the time whenever the customer is in need of their support and assistance. It is found that the satisfied customers who enjoy their jobs are the ones who are always there to assist and help the customers.
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