Healthier diets with reduced fat and calories plus more active lifestyles are re

Question

Healthier diets with reduced fat and calories plus more active lifestyles are recognized as important goals in the US population b. McDonalds, Burger King and Taco Bell all have implemented dollar menus emphasizing price in their promotions c. The Affordable Care Act is being implemented and there is a call to increase the federal minimum-wage. d. Subway has opened over 41,000 restaurants in over 105 countries. e. Over a 90 percent of consumers who have tried Subways breafast menu have repeat visitations. f. Subway signed a deal to exclusively serve Seattle's Best Coffee as part of their breakfast menu in the U.S. g. Historically high national unemployment rates are lowering: however, many of the newly created jobs are part-time with low wages. h. Smart phones with capabilities for online ordering and payment are spreading rapidly throughout the world 1. Immediate Environment: COMPANY 2. Immediate Environment: COMPETITOR 3. Immediate Environment: COLLABORATORS 4. Immediate Environment: Consumers a v a v a v a v 5. Macro Environment: Political/Regulatory/Legal 6. Macro Environment: Economic 7. Macro Environment: Social/cultural 8. Macro Environment: Technological a v a v a v

Explanation / Answer

Macro environment: Not controllable

Immediate environment: Is controllable

1.       Company           : d

2.       Competitor        : b

3.       Collaborator       : f

4.       Consumer           : e

5.       Political               : c

6.       Economic            : g

7.       Socio cultural     ; a

8.       Technology         : h          

       

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