Make PowerPoint slides on a limited business topic - You must use 2 sources for

Question

Make PowerPoint slides on a limited business topic

- You must use 2 sources for your research -one primary, one secondary -- You may not use wikipedia or a blog as a source.

- Must be a limited business topic

- Wikipedia or blogs not acceptable sources

- Create 10-12 PowerPoint slides

- Your last slide lists your 2 sources in MLA format. This slides does not count as a content slide.

- Content in your slide matters- not slide glitz

- Use bullet points, not sentences- no paragraphs

- No more than 5 lines per slide

- No more than 5 words per line

You might use companies like: Apple, Google, Nokia, Nike, Ebay, Ikea ....etc.. for your investigation

Explanation / Answer

Slide 1

Name

Upgrading the system

A presentation on upgradation of e services

Slide 2

Goals

• Successful implementation of ERP including following factors

• Implementation of customer web portal

• Supply chain management system

• Implementation of customer relationship management system

• Digitising the human resources system

• Structuring the finance system

Slide 3

The main motive of implementing ERP system into the organisation is to boost its overall productivity .

Some of the critical factors for ERP planning

• You are understanding of strategic goals

• Top management

• High class project management

• Change management in organisation

• State implementation team

• Accuracy of data

• Extensive training programs

• Forecast measures and feedbacks

• Multi site issues

Slide 4  

Implementation of ERP

Strategic planning

• Assigning a project team

• Analysis of the current business law

• Setting objectives

• Developing a project plan

Reviewing the procedure

• Reviewing the current software capabilities

• Identification of the manual processes

• Development of standard operating procedures

Cleaning and data collection

• Converting existing data to Electronic data

• Collection of new data

• Reviewing all the import data

• Structuring and cleaning off the data

Testing and training

• Pre testing the database

• Test verification

• Training this initial trainers

• Final testing performance

Application of the ERP

• Developing the final application checklist

• Application of the ERP

Slide 5

Benifits of ERP

It is one of the most essential task of an organisation and affects its overall productivity as the rest internal efficiency.

• It improves the competitiveness of the organisation

• Improve the efficiency

• Helps in forecasting

• Plays a major role in collaboration

• Increase the scalability

• Provides an integrated platform for information

• Helps in saving funds

• Create streamline processes

• Provides better mobility options

• ERP also provide a better rules and regulations following

• Modern ERP softwares are flexible and easily configurable

• Provides a great customer service

• Enhance the overall security of your organisation

Slide 6

Effect of ERP on SCM

It has a major effect on the supply chain management which can be described as follows

• Improved efficiency between departments working with the supply chain

• Customer service is heavily increased creating repeatative opportunities

• Automation saves cost and increases efficiency

• It based issues are easily rectified and prevent bottlenecking

• Change in supply chain management according to the market is very easily applied

Slide 7

Customer relationship Management has following benefits for you company.

• It improves the informational organisation

• CRM enhances communication

• It improves the overall customer service

• It helps in automation of daily tasks

• Provide better efficiency for multiple teams

• It increases the level of analytical data reporting

Slide 8

Market situation analysis can be very vital in obtaining essential information as well as reviews for your organisation.

Main analytical tools that would fit in are as follows

• SWOT analysis

• PESTLE or porter's five forces analysis

• The 5 C's analysis

Best suitable analysis would be the 5C's analysis for the organisation as we have to upgrade the current management system.

Slide 9

Some different web Strategies that can be applied for organisation are as follows

• Search Engine Optimisation

• Search engine marketing

• Pay per click advertising

• Content marketing

• Social media marketing

• Affiliate marketing

• Email marketing

Slide 10

Some basic Strategies for the social media marketing would be as follows

• Identification of the business goals

• Identification of the ideal customers

• Researching the competition

• Choosing the different channel as well as the advertisement tactics

• Creating content according to the company's profile

• Allocation of budget as well as resources

• Deciding a medium to advertise.

Slide 11

To test the measure of marketing strategies you can follow these steps

• Return on investment tracking

• Sales numbers tracking

• Recording customer response

• Looking at the expansions

• Watching partner response

• Observing the sales people

• Watching the competitor response

Slide 12

Reference list

• http://smallbusiness.chron.com/7-ways-evaluate-marketing-plan-58331.html

• http://contentmarketinginstitute.com/2014/07/simple-plan-measuring-marketing-effectiveness-of-content/

• Marketing management and ethicsb ( J.B. Kumar & M.Kumar)

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