ValuMarketers.com has requested that you gather data to better define a conflict
ID: 352386 • Letter: V
Question
ValuMarketers.com has requested that you gather data to better define a conflict that exists between their Sales Executives and Marketing Executives, who are in conflict over the use of ValuMarketers.com’s websites as a source of information for their clients. One generic model of knowledge management is embodied in the diagram below. Using this diagram and your expertise in performance analysis and content analysis, identify four to six (4-6) content sources you will need to review and what questions you will need to have answered through the review of each.
Turning Data into Wisdom Use Adapt Create Share Identify Organze CollectExplanation / Answer
There exists a conflict between Sales Executives and Marketing Executives over the use of company’s website as a source of information for their clients. In order to solve the conflict and review the content to be used, following knowledge sources can be reviewed:
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