Virtual Product Development (VPD) The Stage Gate Product Development Process was
ID: 352048 • Letter: V
Question
Virtual Product Development (VPD)
The Stage Gate Product Development Process was developed during the 1980’s by Dr. Cooper. Many functional societies, highly innovative management consultants and individual company driven initiatives have improved that process. The need to better predict the success and failure of the product development cycle has accelerated the advancement and use of new development and manufacturing technologies.
Virtual Product Development was slow to evolve but it is now accelerating the pace at which we design, develop and manufacture new products. Write a short essay describing how you believe VPD will impact the future of the stage gate process. Use examples of commercially available products to highlight your statements where possible.
Explanation / Answer
Virtual Product development process I feel will render competitive advantage to businesses wherein ,
Various software like CAD,CAM , Sketchup, HI Design Etc. are used for engineering and architecture work.
A concept as old as Disney world ,had it been tried for the VPD service would have given inputs of continuous development in the services.
The earthquake ride (fully HD) in Florida could have been the outcome of VPD.
The concern is looking at the progressive elements of service offerings that can be modified and improvised by VPD.
Markets across the globe does not know about VPD. Vertical expansion of services to different countries will lead to understanding more service aspects, product usages, counterfeit usages, specific consumers mindsets ,which will finally lead to fine tuning VPD for different countries as per the requirements.
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