ANSWER ALL THE FOLLOWING QUESTIONS 3*5-15 points 1. Choose (1 Point) between and

Question

ANSWER ALL THE FOLLOWING QUESTIONS 3*5-15 points 1. Choose (1 Point) between and defend (4 Points) any one competitive decisions that APPLE might take a. Retaliation b. Price competition c. Coexistence d. Exit 5 Points 2. Suggest 5 global approaches (1 point each) that APPLE might possible use to overcome the 5 Points above technical issues 3. Speculate the role of Human Resource Functions below in better technology management. a. Recruitment and Selection (1 point) b. Training (2 points) c. Performance Appraisal (2 points) 5 Points

Explanation / Answer

1.) I would select Point no. 2 i.e. Price Competition that APPLE might take in the offing. Although Apple products are perceived as luxury products thus it can charge reasonably higher prices and still fetch sales. But, by launching various range of products to compete in price war could be one startegy that Apple might adopt for better market dominance. Also, higher end products with not much of product differentiation should be priced competitavely to drive sales volume. Recent model launches could not fetch expected sales volume as the price was too high as compared to product feature offered. Thus, effective pricing could help greater product penetration in developing countries and thus increasing Apple's market share over all.

2.) 5 Global approaches to overcome above technicle issue:

3.) Role Of Huma Resource in better technology management in various functions:

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