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The marketing manager for an automobile manufacturer is interested in determinin

ID: 3388287 • Letter: T

Question

The marketing manager for an automobile manufacturer is interested in determining the proportion of new compact-car owners who would have purchased a side curtain air bag if it had been available for an additional cost of $300. The manager believes from previous information that the proportion is 0.30. Suppose that a survey of 200 new compact-car owners is selected and 79 indicate that they would have purchased the side curtain air bags. If you were to conduct a test to determine whether there is evidence that the proportion is different from 0.30, which test would you use?

Explanation / Answer

Z-test for population proportion.