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Nokia has recently released its new phone the Lumia 900. Nokia has determined th

ID: 2676131 • Letter: N

Question

Nokia has recently released its new phone the Lumia 900. Nokia has determined
that their direct labor costs are $50 per unit. It will have direct materials costs of
approximately $200 per unit. The company has also incurred research and
development costs of approximately $100 million. And due to the extensive
marketing campaign, the company will have incurred advertising costs of
approximately $49 million. Nokia has no other costs associated with this line of
phones. Nokia is planning to sell the phone for $450 per unit. How many units of
Lumia 900 phones must Nokia sell to earn a $1 million profit?

Explanation / Answer

total fixed costs = 149 million = 149,000,000

let total number of phones to be sold = t

So,

1,000,000 = 450 x t - (250 x t + 149,000,000)

So, we have, t = 750,000 phones to be sold.

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