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Batman Abstract Company has three divisions that operate autonomously. Their res

ID: 2598149 • Letter: B

Question

Batman Abstract Company has three divisions that operate autonomously. Their results for 2013 are as follows:

        

Riddler

Joker

Penguin

Sales

$15,000,000

$30,000,000

$8,000,000

Contribution margin

3,440,000

4,700,000

300,000

Operating income

1,500,000

1,750,000

520,000

Investment base

9,000,000

10,000,000

4,000,000

Current Liabilities

$1,000,000

$2,000,000

$500,000

Minimum desired rate of return

12%

12%

12%

Tax Rate

30%

30%

30%

         The company's cost of capital is 10%.

Required for each division:

         a.      Compute profit margin, total assets turnover and division's ROI.

         b.      Compute each division's residual income. (RI)

         c.      Compute each division's Economic Value Added (EVA) – assuming 12%

         d.      Rank each division by both ROI and residual income.

         e.      Which division had the best performance and Why?

Riddler

Joker

Penguin

Sales

$15,000,000

$30,000,000

$8,000,000

Contribution margin

3,440,000

4,700,000

300,000

Operating income

1,500,000

1,750,000

520,000

Investment base

9,000,000

10,000,000

4,000,000

Current Liabilities

$1,000,000

$2,000,000

$500,000

Minimum desired rate of return

12%

12%

12%

Tax Rate

30%

30%

30%

Explanation / Answer

STEP 1 - Calculation of Profit Margin & Asset Turnover

(a) Profit Margin = Net Income/Sales*100

(b) Asset Turnover ratio

Asset Turnover = sales/Assets

STEP 2 - ROI calculation

ROI = Income/Investment Base * 100


STEP 3 - Residual Income

Residual Income = Investment base*Minimum rate of return

$1080000

($9000000*12%)

$1200000

(10000000*12%)

$480000

($4000000*12%)

Step 4 - Calculation of EVA

EVA = Net Operating profit after Tax - Cost of Capital

$1050000

($15000000-30%)

$1487500

($1750000 - 30%)

$364000

($520000 - 30%)

$900000

($9000000*10%)

$1000000

($10000000*10%)

$400000

($4000000*10%)

Step 5 - Ranking

Step 6 - Division Joker has performed best since it has higher EVA, HIGHER ROI, HIGHER RESIDUAL INCOME

Particulars Riddler Joker Penguin Sales $15000000 $30000000 $8000000 Operating Income $1500000 $1750000 $520000 Profit Margin $10% 5.83% 6.5%
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