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Intensive distribution is following products? a strategy used by the marketers o

ID: 2462097 • Letter: I

Question

Intensive distribution is following products? a strategy used by the marketers of which of the Luxury cars Computers Soft drinks Premium watches Where does the supply chain begin? Creation of the good or service Delivery of the good or service to a marketing intermediary Producer Delivery of raw materials Which of the following is NOT a role of packaging and labeling? To comply with government regulations To protect the product from damage To identify products and communicate usage To control costs Marketing intermediaries include. manufacturers and agents retailers and customers producers and service providers wholesalers and retailers Where does the supply chain end? Producer Wholesaler Customer Physical distribution system

Explanation / Answer

30) Answer is (C) i.e Soft Drinks

Because Intensive distribution aims to provide saturation coverage of the market by using all available outlets. For many products, total sales are directly linked to the number of outlets used .This alternative involves all the possible outlets that can be used to distribute the product. This is particularly useful in products like soft drinks where distribution is a key success factor. Here, soft drink firms distribute their brands through multiple outlets to ensure their easy availability to the customer.

31) Answer is (D) i.e From Delivery of Raw materials

Today, successful companies rely on the skills of supply chain management ... from sourcing raw materials, to delivering finished goods at the point of purchase. ... store, ship, and track products from the beginning to the end of the supply chain.

32) Answer is (D) To Control Cost

Beacause there is no role of packaging & labeling in Controllig Cost

33) Answer is (D) i.e Wholesalers & Retailers

Individual or firm (such as an agent, distributor, wholesaler, retailer) that links producers to other intermediaries or the ultimate buyer. Marketing intermediaries help a firm to promote, sell, and make-available a good or service through contractual arrangements or purchase and resale of the item

34) Answer is (C) i.e Customer

because after sale customer satisfaction and after sale servicve to customer is necessary

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