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Exercise 3-14A Conducting sensitivity analysis using the equation method LO 3-5

ID: 2332096 • Letter: E

Question

Exercise 3-14A Conducting sensitivity analysis using the equation method LO 3-5 Perez Company produces a product that has a variable cost of $25 per unit and a sales price of $55 per unit. The company's annual fixed costs total $650,000. It had net income of $250,000 in the previous year. In an effort to increase the company's market share, management is considering lowering the selling price to $49 per unit. Required a. If Perez desires to maintain net income of $250,000 how many additional units must it sell to justify the price decline? b. Assume that in addition to lowering its selling price to $49, Perez also desires to increase its net income by $84,000. Determine the number of units the company must sell to earn the desired income.

Explanation / Answer

Sales price per unit = $55

Variable cost per unit = $25

Contribution per unit = Sales price per unit minus Variable cost per unit

Contribution per unit = $55 - $25 = $30

Let no. of units sold be X

Total contribution on sale of X units = $30X

Net income = Total contribution minus Fixed costs

$250,000 = $30X - $650,000

Solving for X, we get:

$30X = $900,000; X = 30,000

Therefore, no. of units sold = 30,000

a.

Sales price per unit = $49

Variable cost per unit = $25

Contribution per unit = Sales price per unit minus Variable cost per unit

Contribution per unit = $49 - $25 = $24

Let no. of units sold be Y

Total contribution on sale of Y units = $24Y

Net income = Total contribution minus Fixed costs

$250,000 = $24Y - $650,000

Solving for Y, we get:

$24Y = $900,000; Y = 37,500

Therefore, no. of units sold = 37,500

Additional units sold = 37,500 - 30,000 = 7,500 units

b.

Sales price per unit = $49

Variable cost per unit = $25

Contribution per unit = Sales price per unit minus Variable cost per unit

Contribution per unit = $49 - $25 = $24

Let no. of units sold be Z

Total contribution on sale of Y units = $24Z

Net income = Total contribution minus Fixed costs

$250,000 + $84,000 = $24Z - $650,000

Solving for Z, we get:

$24Z = $984,000; Z = 41,000

Therefore, no. of units sold = 41,000