should unlicensed drivers be allowed to use self-driving cars? As discussed in t
ID: 129454 • Letter: S
Question
should unlicensed drivers be allowed to use self-driving cars? As discussed in the chapter, self-driving cars are getting closer to becoming a reality. While currently in the testing stage, consumer products could be on the market soon. In anticipation, states are beginning to determine regulations for these vehicles. One of the biggest questions is whether or not a licensed driver will be required to be in the vehicle. One could argue that a human driver isn’t necessary once self-driving cars are declared safe and legal and not requiring one would create one new benefit- the ability of unlicensed drivers (such as visually-impaired individuals and underage children) to be safely and legally transported without the use of a licensed driver.
Explanation / Answer
· What does it mean for the company?
o With more of investors coming on board after series D financing, it would imply the company would have to become more aggressive on acquiring new customers, as investors would like the company to have more customers- even if by spending money, so that it becomes a sizeable player in the digital map market
o It would also have to hire more employees to create and manage a aggressive growth streak- be it of product development side or sales/marketing side of the business
o It would also lead to increase in cash burn for the company and company would have to reduce its conservative approach
· How would product have to change?
o Product would have to become more innovative to fend-off the challenges from both Apple Maps and Google Maps.
o Product would
· What would the company need to strive to become?
o Company would have to strive to become more aggressive in customer acquisition and marketing promotions
o Company would have to become a sizeable market player in android OS market also
o Company would have to find new revenue streams – targeting other segments of the navigation industry to rapidly expand
o Eventually, company would have to find newer ways to monetize its data and start on the journey for attaining profitability
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