Proposing Market Entry and Exit Strategy A. Select a unique company like tech co
ID: 1224920 • Letter: P
Question
Proposing Market Entry and Exit Strategy
A. Select a unique company like tech companies, auto companies or insurance companies
B. Research the company's operations.
C. Give a brief background of the company.
D. Identify and classify the markets in which the company competes.
E. Propose a market that the company should enter or exit (support your proposal with sound managerial economics).
F. Your post should be at least 300 words in length and should use at least one resource as support but dont duplicate.
G. You should also include a descriptive subject line in this initial post.
H. Discuss the law put in place to guide consumer.
Explanation / Answer
Ford motor company was first automobile company to bring mass production lines to automobiles, They revolutionised the industry by mass assembling automobiles which changed everything.
The company currently operates globally and has huge customer base, Ford infact has large capacity and market to serve huge markets like China and India.
Ford motor company was started in United States and is among the big 3 automobiles in US, It has some of the most selling auto models in the country.
The market is mainly comprised of several types of segments, Ford has model for each segment. The company fierly competes both domestically and internationally.
In a world of emission standards auto companies must quickly adopt to change, If automakers wont take it seriously they all risk getting bankrupt due to higher costs and lower volume sales, The company must invest more in green technology like electric or hybrid cars. There were instances where governments of some countries have banned diesel cars over 2 Litre capacity such moves can literally make company go bust.
Ref: Delhi Government bans Diesel vehicles
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