ters 45 and 46 Help Save&Exit; John finds a newspaper ad for a new sedan priced
ID: 1162117 • Letter: T
Question
ters 45 and 46 Help Save&Exit; John finds a newspaper ad for a new sedan priced at $19.999. When he visits the showroom, the salesperson informs him that the advertised model has been sold out but a similar model that costs $20,999 is available. However, the salesperson informs him of the verious benefits of the available model such as tinted windows, which were not available in the advertised model. After much negotiation, John finally buys the car at $20.599. This is an example of Multiple Choice corrective advertising counser edvertising ?Prev 30, 15= Next 5 6 8 9 CtriExplanation / Answer
Answer is Bait and switch advertising.
Explanation:
The Bait and switch advertising is a situation where the company makes an appealing advertisement of its product and when the customer responds to such advertisement, then the company offers another product with dfifferent features.
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