Question 2 (35 points) Select two competing companies (ex. Target and Walmart, M

Question

Question 2 (35 points) Select two competing companies (ex. Target and Walmart, McDonalds and Burger King, P&G; and Kimberley Clark) of your choice. They can be small, medium or large companies. Do a Google search for recent (2014-2016) sustainability or corporate social responsibility reports released from each of the two companies. After reviewing both reports, complete a summary of 300-400 words. Cite the reports in your summary. Make sure to cover the following content: the companies' stated values, principles, etc. sustainable/corporate responsibility positions/programs/etc. that promote their social, environmental, and economic efforts, indicators and metrics used to measure their successes with respect to their social, environmental, and economic efforts, · the strategy and structure for implementing them, · an assessment of the motivation behind and commitment to the companies, sustainability and/or corporate social responsibility efforts, your thoughts as to which company is more sustainable and/or socially responsible and the reasons you believe so. ·

Explanation / Answer

Let us choose McDonald and Burger king as two competating companies. Let us examine the given criteria in both companies.

The principles and values on which both companies operate over world is to deliver a best quality food in a reasonable price and try to expand their business on the basis of good quality.

Both companies have aa good attention on their sustainability in corporate sector as many of the branch of these companies have purchased the basic raw materials from small farmers who grows crop according to these companies needs. So there will no quality compromise as well s environmental and social protection. This strategy with a proper plan i.e how to distribute works among small farmers gives them sustainability .

The motive to do this work is two fold i.e it first benefits the companies by getting the willing quality fresh raw materials and second it benefits farmers . These efforts make these companies corporate social responsible because they generate jobs and promoting environment friendly business strategy as well.

In my opinion McDonald's efforts is more sustainable as it has more branches than Burger king so it provides more sustainable jobs.

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