If a potato chip manufacturer introduces a new, bigger size bag of chips accordi

Question

If a potato chip manufacturer introduces a new, bigger size bag of chips according to the label, when in actually, the new bag is slightly smaller in contents, a ethical issue exists. decision-making Promotion-related product-related pricing-related distribution-related what is the major difference between social responsibility and marketing ethics? Marketing ethics varies by industry whereas social responsibility involves universal rules of conduct. The is legislation that deals with marketing ethics, but none for socially responsible practices. Marketing ethics is concerned with organizational practices. and social responsibility is concerned with individual behavior. There is no difference they are synonymous terms. Social responsibility deals with the total effect of marketing decisions on society whereas marketing ethics relates to individual and group evaluations in marketing situations. In a classroom discussion Jacob agrees with Marcie that consumers generally want biodegradable beverage cups. However he says that businesses in that industry must evaluate whether they can be produced. consumes are willing to pay higher prices for them the competition will ever make them stores will stock them they can be effectively promoted

Explanation / Answer

Q43:

The correct option is distribution related.

Customers have a right to know regarding the product they purchase. The labels and packaging of a product act as a primary source of product information for the customer. Packaging should not be misleading by using large packages full of air.

Q44:

The correct option is option 5.

The words ethics and social responsibility are sometimes used interchangeably. But, there is difference between the two terms.

Ethics focus on the individual or marketing group decision, whereas social responsibility takes into consideration the total effect of marketing practices on society.

Q45:

The correct option is: whether consumers are willing to pay higher price

Marketing research should be done before producing the product. Organization should target those consumers who are willing to pay more for environmentally friendly products.

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