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Social media is one of the most important ways that team, organizations, and bra

ID: 460292 • Letter: S

Question

Social media is one of the most important ways that team, organizations, and brands connect with fans. Athletes play a major role in the social media landscape, with their posts, comments, photos, and videos often accessed by millions of fans. How can posts by individual athletes directly impact teams, organizations, and brands in positive and negative ways? Provide specific examples to illustrate your opinions. Discuss the challenges athlete social media activity poses for sports marketing professionals, and ways that organizations can proactively address potential situations.

Explanation / Answer

Social media now a days become an integral part of all communication channels. People depend that media and influence on the visuals posts etc, Many things can be fabricated or cooked up using social media now a days. Open comments , reactions and challenges among sport players, politicians etc has become very common in recent days.

Live quiz, responding to fans,fan cam guest appearances, dubsmash videos etc has promoted the presence of athletes , foot players etc among the social media. Twitter fights are very common among foot ball teams to challenge themselves.

The organisations has to take part and actively involve in social media,but there should be some curbing mechanism that can monitor the activities. Constructive crticism make sense, but never take it on destructive basis or use social media as a weapon to defame others or enhancing rivalry between competitors.

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