the ultimate goal of any quality program: customer satisfaction. Great quality i
ID: 459502 • Letter: T
Question
the ultimate goal of any quality program: customer satisfaction. Great quality is definitely a part of this. I have an experience from years ago that I will share. We bought a very nice car (new) and from the first day it had a very small oil leak. We took it back numerous times and they could never fix it. This particular brand of car has a great reputation and yet to this day I will not buy another car made by them even though I know our case was the exception. This particular maker produces quality cars. Does anyone have an experience with unacceptable quality that they would like to share?
Please explain your answer
Explanation / Answer
With growing economy and globalisation, there is increase in competition in every field. Companies are using innovative business strategies to be on top. However, the most important thing in today's world is fulfilling customers needs and demands and customer satisfaction.
If the quality of the product is good however if customer service is not up to the mark, the customer will create negetive impression in their mind about the brand and will not buy nor recommend to anyone about the product. I had the same experience once, when I purchased a mobile phone online from a reputed website. The cell phone came with the warranty period of one year however I started facing problem about four months. The cell phone automatically used to get switched off. When I called the retailer, they said that I need to go to the service centre of that particular brand. Service centre employees told me that since I purchased the product online, I need to deal with them. So I had a bad experience with both the brand that I purchased and the online retailer from where I purchased that brand. After this situation, I never purchased any product online from that particular website and also the brand.
Related Questions
Navigate
Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.