The Golden Corporation is a large 50,000 employee company with a recent history
ID: 454168 • Letter: T
Question
The Golden Corporation is a large 50,000 employee company with a recent history of bankruptcy and layoffs, and results from an employee survey showing employees feel overworked, disengaged from their jobs, and uncommitted to the organization. At a recent "Town Hall" meeting, a bold employee asked the Golden CEO, Greg Tipton, and the COO, Paul Mackey, what their leadership team planned to do to keep employees motivated, given the problems outlined above.
Paul addressed the employee: "Thank you for your question. What we are doing now is trying to get this company back on the right track financially so we have a way to offer value to our employees in exchange for their hard work. We are planning a new system of salary raises and bonuses for the top-performing employees, a much-improved 401K plan, and stock options, among other things. Not only do we want to be competitive with other organizations in terms of what we offer, but we want to be the employer of choice."
What do you think about the COO's response to the employee? Explain your response.
Do you think their plan would be successful at keeping employees motivated? Why or why not?
To what extent is employee motivation the role of top executives in an organization of this size?
If you were the CEO or COO of Golden, what other actions would you take, if any, to solve the company's apparent "motivation" problem?
Explanation / Answer
What do you think about the COO's response to the employee? Explain your response.
I believe it is an acceptable response, many employees are driven by money but he could have add more value to the response by mentioning the creation of mentoring programs or education for employees
Do you think their plan would be successful at keeping employees motivated? Why or why not?
Some employees will be motivated but not all of them, the organization need to create solid plans that will avoid filing for bankruptcy again, create corporate social responsibility in order to employees engage and feel committed to the community as well, make the employee feel they can make a differences on the place they live.
To what extent is employee motivation the role of top executives in an organization of this size?
Top executives need to lead by example and cascade the motivation to directors and management of every area so they can motivate every employee
If you were the CEO or COO of Golden, what other actions would you take, if any, to solve the company's apparent "motivation" problem?
First would be to delivered what was promised about the bonuses, also create mentoring programs to grow employees on the organizations so they can achieve higher positions, create of corporate social responsibility, create fun rooms where employee can rest from time to time and enjoy playing video games or watching a movie. Provide more perks to the employees like discounts on restaurants or gyms to keep them fit
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