a. What is a ‘cultural web’. How important is it, do you think, to the developme

Question

a.     What is a ‘cultural web’. How important is it, do you think, to the development of an organization’s culture?

MANAGEMENT IN FOCUS 16.7 THE CULTURAL WEB The cultural web is an alter native way of looking at the internal pressures upon organisation culture. People draw heavily on points of reference which are built up over periods of time and which are especially impor- tant at internal organisa tional level. The beliefs and sumptions that comprise this fall within the following they can also represent a take for granted' atti tude about how things should happen which can be extremely diffi The control systems, cult to change such as logos, offices, cars and titles, or the type of language and termi nology commonly used. measures and reward systems emphasise what is actually important and focus attention and The rituals of organisa tional life such as training programmes promotion and assess- ment point to what is Pow important in the organi- sation, reinforce 'the int to what is Power structures are also likely to be associ- ated in so far as the most powerful groupings are likely to be the ones most associated with what is actually valued. boundaries: There are routine ways that members of the organisation behave towards each other and that link different parts of the organisation and comprise 'the way that things are done'. These, at their best, lubricate around here' and signal what is actually valued. The stories told b members of the organi The formal organisation sation to each other, to outsiders and to new recruits, embed the present organisation in its history and flag up important events and personalities structure and the more informal wavs in which the organisation works are likely to reflect these power structures, and again to delineate important relationships and emphasise required levels of performance he organisation and may provide distinctive and beneficial organisational There are symbolic competency. However aspects of organisation

Explanation / Answer

a.

Culture web is the set of reference points that is used to build a unique way of doing work in an organizational cultural setting. These reference points are specific methods, approach and / or strategy that has been used in the past and act as a guiding lamp to the organization when it faces an issue / problem.

For example, selection of recruitment method in an organization depends upon the what methods have been selected in the past. Use of 360 degree approach in the appraisal system in the past can be a reference point to use in present scenario as a part of organizational culture.

It plays an important role, but in a limited capacity. Initially, it will help in guiding the organization to adopt a tried and tested approach according to the reference point. But, later on it can be a hindrance as it has the capacity to prevent the new learnings to be adopted by the organization. With the emergence of new methods / approach / techniques, new reference point need to be created for overall development of the organization. Thus, organizations should not only be dependent upon cultural web, rather they should also focus upon new and emerging techniques that can help them to develop in a better way.

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