Topic 2: Environmental Analysis and Industry Analysis Using the Segments of the
ID: 445679 • Letter: T
Question
Topic 2: Environmental Analysis and Industry Analysis Using the Segments of the General Environment, write the environmental analysis for your organization (approximately 500-750 words). Refer to chapters 2 and 8 in the textbook for additional information. Include the following in your draft:
Incorporate the Five Forces of Competition to help write the industry analysis for your organization (page 51).
Threat of New Entrants
Bargaining power of suppliers
Bargaining power of suppliers
Threat of substitute products
Rivalry among competing firms
Describe your sources of competitive advantage.
Using the International Entry Modes (Figure 8.5), describe which mode(s) of entry you would use to expand globally and why you selected it (even if expansion is hypothetical at this time). Select one country, such as Canada, and discuss relevant cultural, political, and economic factors, and any language barriers that could impact your entry.
Identify the outlook, forecast, or trends for the type of organization you have selected. Use the Scan, Monitor, Forecast and Assess model in chapter 2 to complete this section.
Explanation / Answer
Threat of New Entrants
Bargaining power of suppliers
Bargaining power of suppliers
Threat of substitute products
Rivalry among competing firms
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