Problem 4 PRO Inc. is planning to advertize on TV and on Web. Each TV ad costs s
ID: 432001 • Letter: P
Question
Problem 4 PRO Inc. is planning to advertize on TV and on Web. Each TV ad costs s8500 and reaches 1o,ooo adults and 5000 young potential customers. On the other hand, each Web ad costs s1ooo and reaches 2,ooo adults and 5,ooo young potential customers. PRO has 250,ooo advertizing budget and wants to reach as many people as possible(including both adult and young) using the budget. PRO wants to have resence in both and that is what they want to ave at least 1o ads in each medium. Since PRO is mainly an E-commerce business, they want to have at least two times presence on the Web in comparison to TV.Explanation / Answer
advertisement on
adults
youngs
costs($)
cost of 10 ads (cost *10)
cost*20
cost*21
tv
10000
5000
8500
85000
170000
178500
web
2000
5000
1000
10000
20000
21000
total budget
250000
amount left after 10 ads each
155000
after 20 ads
60000
after 21 ads
50500
therefore after advertising 21 times on tv PRO has enough money to advertise on web twice from tv (i.e, 42 times on web)
advertisement on
adults
youngs
costs($)
cost of 10 ads (cost *10)
cost*20
cost*21
tv
10000
5000
8500
85000
170000
178500
web
2000
5000
1000
10000
20000
21000
total budget
250000
amount left after 10 ads each
155000
after 20 ads
60000
after 21 ads
50500
therefore after advertising 21 times on tv PRO has enough money to advertise on web twice from tv (i.e, 42 times on web)
Related Questions
drjack9650@gmail.com
Navigate
Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.