Document1 Word References Mailings Review View Help Tell me what you want to do
ID: 431739 • Letter: D
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Document1 Word References Mailings Review View Help Tell me what you want to do y.?.}E ·?·? ::1NormalENo Spac Heading t Heading 2 Title Paragraph Styles A) What did Pepsi's CEO mean by Performance with purpose B) How is peesi positioned to compete in the next decade? In your discussion mentioned what strategies Pepsi has used Explain why a company's strategy cannot be completed planned out in advance and why crafting a company's strategy cannot be a one- time, once-and-for- all managerial exercise! c)Explanation / Answer
Answer A-
When becoming CEO in 2001, Nooyi declared PepsiCo’s vision to be Performance with Purpose has three dimensions:
1. Human sustainability: the strategic it to make the product healthier to combat obesity by reducing sugar, sodium and saturated fat. Her goal is to increase PepsiCo’s revenues for nutritious foods from $13 billion today to $30billion by 2020.
2. Environmental sustainability: PepsiCo has various initiatives to ensure that its operations don’t harm the natural environment. The company has programs to reduce water and energy use, increase recycling and promote sustainable agriculture. The goal is to transform PepsiCo into a company with a net zero impact on the environment.
3. The whole person at work: by creating a corporate culture in which employees do not just make a living but also have a life.
PepsiCo's vision of Performance with Purpose acknowledges the importance of corporate social responsibility and stakeholder strategy. She subscribes to a triple-bottom-line approach to competitive advantage, which considers not only economic but also social and environmental performance. CEO Nooyi declares that the true profits of an enterprise are not just “revenues minus cots: but revenues minus cost minus costs to society.” Pollution or the increased cost of healthcare to combat obesity impose the cost on society that companies typically do not bear.
Answer C:- Factors such as; changing market conditions, advancing technology, shifting buyer's needs and unexpected moves by competitors
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