Beta Cleaning Equipment Corp. has started the actual design and development of a
ID: 425964 • Letter: B
Question
Beta Cleaning Equipment Corp. has started the actual design and development of a new floor buffing machine. It has the details of manufacturing, marketing, and operations of the new product as well. According to the stage-gate process, what is the next stage of this project?
Verification and validation of the new product, and its marketing and production
Development of a business case to justify the project
Launch of the product by producing it commercially and selling it
Formation a focus group to make sure the product meets user expectations
Verification and validation of the new product, and its marketing and production
Development of a business case to justify the project
Launch of the product by producing it commercially and selling it
Formation a focus group to make sure the product meets user expectations
Explanation / Answer
According to the stage-gate process, the next step should be Verification and validation of the new product, and its marketing and production. Hence the correct option is A.
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