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Fill the graph in for the soft beverage industry Driving Forces Favorable Not Fa

ID: 423654 • Letter: F

Question

Fill the graph in for the soft beverage industry

Driving Forces

Favorable               

Not Favorable

Sociocultural

                                 

Political/Legal

Technologic

Global

Macro-economic

Changes in long-term industry growth rate

Changes in who buys the product and how they will use it

Product innovation

Technological change

Marketing innovation

Entry or exit of major firms

Diffusion of technical know-how

Increasing globalization

Changes in cost and efficiency

Emerging buyer preferences for differentiated products

Regulatory/government policy changes

Changing societal concerns, attitudes and lifestyles

Reductions in uncertainty and business risk

Driving Forces

Favorable               

Not Favorable

Sociocultural

                                 

Political/Legal

Technologic

Global

Macro-economic

Changes in long-term industry growth rate

Changes in who buys the product and how they will use it

Product innovation

Technological change

Marketing innovation

Entry or exit of major firms

Diffusion of technical know-how

Increasing globalization

Changes in cost and efficiency

Emerging buyer preferences for differentiated products

Regulatory/government policy changes

Changing societal concerns, attitudes and lifestyles

Reductions in uncertainty and business risk

Explanation / Answer

Driving Forces

Favorable               

Not Favorable

Sociocultural

                          favourable       

Political/Legal

Not favorable

Technologic

favourable

Global

favorable

Macro-economic

favorable

Changes in long-term industry growth rate

Not favorable

Changes in who buys the product and how they will use it

favorable

Product innovation

favorable

Technological change

favorable

Marketing innovation

favorable

Entry or exit of major firms

Not favorable

Diffusion of technical know-how

Not favorable

Increasing globalization

favorable

Changes in cost and efficiency

favorable

Emerging buyer preferences for differentiated products

Not favorable

Regulatory/government policy changes

Not favorable

Changing societal concerns, attitudes and lifestyles

Not favorable

Reductions in uncertainty and business risk

favorable

Driving Forces

Favorable               

Not Favorable

Sociocultural

                          favourable       

Political/Legal

Not favorable

Technologic

favourable

Global

favorable

Macro-economic

favorable

Changes in long-term industry growth rate

Not favorable

Changes in who buys the product and how they will use it

favorable

Product innovation

favorable

Technological change

favorable

Marketing innovation

favorable

Entry or exit of major firms

Not favorable

Diffusion of technical know-how

Not favorable

Increasing globalization

favorable

Changes in cost and efficiency

favorable

Emerging buyer preferences for differentiated products

Not favorable

Regulatory/government policy changes

Not favorable

Changing societal concerns, attitudes and lifestyles

Not favorable

Reductions in uncertainty and business risk

favorable

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