Alberto Culver Company is divided into 3 key divisions: toiletries, household, a

Question

Alberto Culver Company is divided into 3 key divisions: toiletries, household, and professional 1 The toiletries division sells hair care brands such as... Alberto VO5, Alberto, and Bold Hold. 2. T he household division sells brands such as Mrs. Dash seasonings, Papa Dash salt substitute, and Static Guard. 3. The professional division sells brands such as Tresemme TCB, and Indola. Each of the brands listed above contains many individual products with varying formulations, such as the Alberto styling products, which include mousse, gel, spritz, spray-in conditioner, and hairspray Refer to Alberto Culver Company. All the products that Alberto Culver sells in each of its three divisions is the company's product item depth width mix marketing consistency

Explanation / Answer

Ans C

It is width as these are different products. They are unique in themselves and sold under different product category heads. The depth is when in same category there are multiple products.

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