#2 (Designing line of athletic clothes for large women). Where on the \"problem

Question

#2 (Designing line of athletic clothes for large women). Where on the "problem scale" do you find your potential customers to be?

1. You recognize the buyer needs your product but they don't (yet)? (They need clothes that fit their curves). 2. Your buyer is in pain-they recognize their need, but don't know how to solve it. 3. Byer has a vision of how to solve their problem? 4. Buyer has cobbled together a solution out of inferior piece parts (like buying men's clothes). 5. Buyer has or can acquire a budget.

Explanation / Answer

Answer:

The "problem scale" that we find in our potential customers is,

1. You recognize the buyer needs your product but they don't (yet) (They need cloths that fit their curves).

The reason for the above anser is listed below,

Thanks.

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