The Custom Bike Company has set up a weighted scoring matrix for evaluation of p

Question

The Custom Bike Company has set up a weighted scoring matrix for evaluation of potential projects. Below are five projects under consideration.

a. Using the scoring matrix in the following chart, which project would you rate highest? Lowest?

b. If the weight for "strong sponsor" is changed from 2.0 to 5.0, will the project selection change? What are the three highest weighted project scores with this new weight?

c. Why is it important that the weights mirror critical strategic factors?

2.0 5.0 4.0 2 2 2 3.0 0 0 1.0 3.0 Project 1 Project 2 Project 3 Project 4 Project 5 2 10 10 10 0

Explanation / Answer

A.

B.

With the change in weight we get

.

C. It is important that the weights mirror critical strategic factors because the most important factor is weighted the highest as they determine the rate of success.And if this does not happen then wrong projects will be selected and hence will not be as profitable as the optimal selection.

Strong Sponsor Supports Bus Strategy Urgency 10% sales from New Proj Competition Fill Market gap Weighted Score (Score * Weights Weights 2 5 4 3 1 3 Project 1 9 5 2 0 2 5 68 Project 2 3 7 2 0 5 1 57 Lowest Project 3 6 8 2 3 6 8 99 Project 4 1 0 5 10 6 9 85 Project 5 3 10 10 1 8 0 107 Highest

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