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Facts of the Case: Important facts of the case should be bulleted here Bullets s

ID: 409796 • Letter: F

Question

Facts of the Case:

Important facts of the case should be bulleted here

Bullets should contain no more than one sentence

If you have more to say of the topic, you can sub-bullet them like this

If you are more comfortable with an outline format, you may also use it

Opportunities or Threats facing the company:

What is the situation that is facing the company

You need to bullet any information related to the potential opportunity or threat

Recommendation:

   Here you can give your analysis of how the company should respond to the preceding facts and the situation in which they find themselves. Your recommendation can be made in paragraph form. It should be thoughtful and not superficial.

you dont need to anwer the all 5 questions. I want to know Fact, oppotunities and recommendatuion

Starnes-Brenner Machine Tool Company: To Bribe or Not to Bribe? The Starnes-Brenner Machine Tool Company of lowa City, lowa, has a small one-man sales office headed by Frank Rothe in La- tino, a major Latin American country. Frank has been in Latino for about 10 years and is retiring this year; his replacement is Bill Hunsaker, one of Starnes-Brenner's top salespeople. Both will be in Latino for about eight months, during which time Frank will show Bill the ropes, introduce him to their principal customers, and, in general, prepare him to take over. government agency buying them. Bill joined Frank for the plant visit. Later, after the visit, we join the two at lunch. Bill, tasting some chili, remarks, “Boy! This certainly isn't like the chili we have in America." "No, it isn't, and there's another difference, too. The Latinos are Americans and nothing angers a Latino more than to have a "Gringo, refer to the United States as America as if to say that Latino isn't part of America also. The Latinos rightly corn Frank has been very successful as a foreign representative in sider their country as part of America (take a look at the map), spite of his unique style and, at times, complete refusal to follow and people from the United States are North Americans at best. company policy when it doesn't suit him. The company hasn' So, for future reference, refer to home either as the United really done much about his method of operation, though from States, States, or North America, but, for gosh sakes, not just time to time he has angered some top company people. As Presi- America. Not to change the subject, Bill, but could you see that dent Jack McCaughey, who retired a couple of years ago, once any change had been made in those S-27s from the standard remarked to a vice president who was complaining about Frank, model?" "If he's making money-and he is (more than any of the other foreign offices) then leave the guy alone." When McCaughey whack when they arrived?" retired, the new chief immediately instituted organizational changes that gave more emphasis to the overseas operations, of sophisticated bribe taking I've come across yet. Most of the time moving the company toward a truly worldwide operation into the Latinos are more 'honest' about their mordidas than this." which a loner like Frank would probably not fit. In fact, one of the key reasons for selecting Bill as Frank's replacement, besides Bill's record as a top salesperson, is Bill's capacity to the same: a little grease to expedite the action. Mordida is the local be an organization man. He unders tands the need for coordina- word for a slight offering or, if you prefer, bribe," says Frank. tion among operations and will cooperate with the home office so that the Latino office can be expanded and brought into the mainstream. "No, they looked like the standard. Was there something out of "No, I couldn't see any problem-I suspect this is the best piece "What's a mordida?" Bill asks. "You know, kumshaw, dash, bustarella, mordida; they are all Bill quizzically responds, "Do we pay bribes to get sales?" "Oh, it depends on the situation, but it's certainly something you have to be prepared to deal with." Boy, what a greenhorn, The company knows there is much to be learned from Frank, Frank thinks to himself, as he continues, "Here's the story. When and Bill's job is to learn everything possible. The company cer- the S-27s arrived last January, we began uncrating them and right tainly doesn't want to continue some of Frank's practices, but way the jefe engineer (a government official)-jefe, that's the much of his knowledge is vital for continued, smooth operation.head man in charge -began extra-careful examination and de-

Explanation / Answer


Bill can make it correct and it is only needed to find the correct strategy for making the company grow effectively.