Learning Questions After reviewing the textbook case study on page 309 of your t

Question

Learning Questions

After reviewing the textbook case study on page 309 of your textbook, answer the following learning questions:

1. Describe the importance of employee benefits as a strategic component of fulfilling the goals of HRM.

2. Explain how Genentech and Zappos are using employee benefits as a motivating tool.

3. Do you believe the incentive benefits such as those offered at Genentech and Zappos can be used in other organizations? Why or why not?

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Explanation / Answer

1.Though many benefits are not legally required, it is vital for companies to keep up with competition and retain good quality employees in order to keep their competitive edge. HRM must act as the driving force in building employee enthusiasm for the company which can be seen through retention and by attracting top candidates for open positions. Using benefits as a strategic component helps enhance that effectiveness, morale, productivity and achievement of goals. The internet helps enable employees to research companies before taking a job, through websites like www.glassdoor.com where employees can leave anonymous postings about the company they work for, or had worked for; really gives you some key inside information as to the morale of the company. Companies can lose employees to competition as a result of not providing desired benefits and may not look good for business in the long run. In addition to reducing turnover rate companies need to set a best industry safety record. HRM needs to understand what motivates the market of targeted employees. Most are not motivated by just a paycheck, but the perquisites like tuition reimbursement, child care and sponsored family events. Using benefits as a strategic component not only builds motivation, but also helps build stronger relationships between management and employees and the clients. Yes clients, because if they are seeing how happy and productive the employees are, they know that they are in good hands when the need arises and they come asking for additional help or additional products at short notice. The clients will somehow pick up on these relationships in an event they would have a tour of the company and facilties, through word-of mouth, and eventually on the internet.

2.Genentech also Zappos, they try to make it a fun place to go to work at. Genentech and Zappos offer many benefits to employees that would attract and keep employees within the organization. The great thing about benefits it can provide meaning and value to employees that can increase the worker enthusiasm and moral in the work environment. With this, employees will then become more motivated to increase performance and feel secure within the organization which can lead to low turnover rates and highly satisfied employees. Genentech and Zappos understand that respect for their employees is vital to their nearly(p) being. In turn this only benefits the companys well being and business beca affair a joyous employee is a happy person who then helps create a happy atmosphere. Genentech and Zappos use some additional benefits like child care, nap room and full-time life coaches. They tend to combine these with a fun-loving tillage. In so doing, this motivates employees with high retention rateGenentech has a mission, vision, and heritage standards that thoroughly enlist staff. Ninety-five per hundred of Genentech workers own stock in their best company. Genentech is philanthropically and community outreach oriented. Genentech supplies a leading brim bundle of advantages and perks to their employees.

Genentech

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