(2)? tion and email questions, and link to a variety of other useful sources of
ID: 399877 • Letter: #
Question
(2)? tion and email questions, and link to a variety of other useful sources of information. Given the app's tremendous Quantum Bank Inc. is a regional bank with branches success, competition from both traditional and nontradi- throughout the southeast. In early 2011 the bank launched tional organizations, and the desire to expand its presence an app for mobile devices that provided its customers with beyond its current geographical area, Quantum decided to the ability to check account balances, obtain information significantly enhance its app. More specifically, Quantum about the bank's various services, obtain contact informa- would like to enhance its app to include a mobile bill The Quantum BankExplanation / Answer
1. I would recommend Andy Dover should be selected to serve as the project manager. Andy fits the requirements of being a project manager in this case better than Bill Fence. Andy has communication and organization skills, has a robust background in the domain of bank operations and has working knowledge of the internet. Being an MBA will also enable Andy to use his organizational skills to meet the objectives of the project in an optimal manner.
2. I would recommend this project to be organized as a matrix. The reason for this is that the project needs a certain degree of flexibility so that it can have a real time interface with the parent organization. Secondly there has to be a strong and undeviating focus on the project itself. All these are possible only when the project is organized as a matrix. Moreover a matrix form will allow the company to manage any fundamental trade-offs that may occur across different projects.
3. Yes, I agree with her decision that the project should be staffed internally. The major advantages of staffing the project with Quantum employees are that it will lead to cost minimization. Secondly employees are aware of the functioning of the bank and hence there will be no need to explain to the project team the operations of the bank in detail. Lastly it will enable the project members to improve their banking knowledge and skills.
The advantages of using the services of an outside consulting firm are that the bank will be able to leverage the advanced skills and talents of technical experts. Secondly it will save the bank from the employee effort that it will put in if it were to staff the project internally.
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