Question3 Previous Next> Which one of the following is NOT a way to effectively

Question

Question3 Previous Next> Which one of the following is NOT a way to effectively differentiate a company's branded footwear offering from the brands of rivals? Spend more on advertising than most all other rivals Achieve a lower reject rate on pairs produced than most all other rivals. Offer a higher rebate than most all other rivals Produce and market branded footwear with a higher S/Q rating than the branded footwear of most all other rivals Offer a wider variety of models/styles than most all other rivals Copying, redistributing, or website posting is expressly prohibited and constitutes copyright violation. Copyright 2018 by Glo-Bus Software, Inc.

Explanation / Answer

The correct answer is "Achieve a lower reject rate on pairs produced than most all other rivals".

Differentiation strategy refers to the development of product or service that provides unique benefits or features that are valued by the customers. Also, the customers perceive to have better product than that offered by the competitors. The advantage of differentiation strategy is that it helps in creating value for the brand and product uniqueness. So, a company should spend more on advertising, offer higher cashback, focus on maintaining higher S/Q rating and offer wider variety range.

Related Questions

Navigate

• Browse (All)
• Browse Q
• Subjects

---

---

Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.